Archive for February, 2008
Web Analytics Career Management Guide
I stumbled upon June Dershewitz blog and here’s a great Presentation on Successful Web Analytics Career Strategies for all beginners in the field
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And here’s another interesting post on how to measure Redesign on your site! Some Great Tips for Pre and Post Changes measurement.
Urchin Software now available for download! 90 Days Free Trial
Adding more options to analytics world, Google recently released Urchin software in beta! It’s however a hosted solution and available for download for a 90 day free trial period.
Urchin Software from Google is a web analytics product similar in scope to Google Analytics, except you install and manage the software on your own servers.
Why use Urchin Software?
Urchin is suitable for organizations that have content behind a security firewall or have other restrictions that prevent them from using the Google Analytics service. Urchin is also useful for those who want to perform ad-hoc historical log processing, who want to store their web analytics on local servers, and those requiring third-party data audits. Urchin Software from Google features the following upgrades from Urchin 5, among many others:
• More accurate geo-identification of visitors
• Cross-segmentation options similar to Google Analytics
• E-commerce and campaign tracking included (no longer requiring additional modules)
• Vastly improved embedded scheduler to more easily manage processing and re-processing jobs
• Improved user interface
• More robust log processing engine
Read more about Urchin Software
So if you have a website, it sure i worth installing and play around! and understand how it works.